American Crew is more than just another cosmetics manufacturer from the United States of America. It is a leading salon brand designed specifically for men and professional stylists. Every frame in American Crew's history reflects a commitment to professional styling and barbering, their pursuit of giving men the look they desire through quality hair products and hair care practices.
In 1994, stylist David Raccuglia envisioned a future where men would pay as much attention to their appearance as anyone else. And he knew they wouldn't want to lose their manhood. Today, American Crew is the leading professional men's grooming brand in the world. Men and their stylists appreciate the latest and greatest in hair, body care and shaving products for over 20 years.
"It has been an honor to create a brand that has led the men's grooming category throughout our 25-year journey. We pride ourselves on consistently innovating, anticipating trends and growth in the hair care industry, and creating products that meet the needs of all men." - David Raccuglia.
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