L'Oreal

"Because you're worth it." Since its inception, L'Oréal Paris has encouraged women to live a fulfilling life according to their own rules and desires with this world-famous slogan. Committed to providing high-quality, scientifically perfect and modernly innovative cosmetics, L'Oréal is proud to be the leading cosmetics brand in the world and wants to make the best beauty products available to everyone. At L'Oréal Paris, the concept of beauty is synonymous with luxury and affordability, so customers can always choose what they like.

In addition to cosmetics, L'Oréal Paris creates a world of Parisian beauty to inspire all women around the world. Endless interpretations of Parisian beauty and femininity are created daily, spanning ideas from the streets to the catwalks. Promoting social integration, L'Oréal makes products for people of all groups. Created with the creative ideas and experienced hands of world-renowned cosmetics director Val Garland and hair care director Stéphane Lancien, L'Oréal Paris products bring the future of beauty into every woman's everyday life.

With more than 40 years of innovative research experience, L'Oréal Paris is proud to offer a wide range of the most advanced beauty care products that ensure impact and safety for consumers. L'Oréal stopped testing its products and their ingredients on animals back in 1989, which is 14 years before the law required it. This commitment to alternative safety testing has since become an integral part of the scientific professionalism of L'Oréal Paris laboratories.